华润未来展厅

The City Next

Completed

Client

CR Land

Location

Beijing

Size
850 sqm
Project team
Tom Chan, Kevin Wang
Photographer
Xia Zhi
Awards
Iconic Award 2019
Jintang Prize 2020

Chinese developer CR Land hired the team to create an ultra-dimensional exhibition space capable of delivering futuristic and ethereal experiences for its project in a government-funded regional program called Future Science City. The two-floor showroom houses multimedia facilities on one floor and a multi-function area with models and exhibits for real estate projects on the other. The second floor was also fitted with a suave beverage bar and sci-fi style washrooms.
Unique materials and bold design strategies such as the dream-like ‘breathing’ and ‘soft’ metal walls achieved using diffused reflections, space immersion settings with intelligent lighting and audio systems, a mirror-surface elevator, and progressive visual scenes to guide clients to move through the space intuitively. The design highlight of ‘super wall’ was the result of creating a visually-pure ceiling with an innovative wall installation system made of mirrors, glass, LED lights, and a metal mesh curtain with embedded lighting and air conditioning.



华润置地未来展厅,位于昌平未来科学城售楼处,总共两层,包括一层的影音室、多媒体展览通道,二层的模型空间、路演空间、未来办公室、未来高科技会议室、云吧以及未来卫生间,还有一楼通往二楼的梦幻镜面电梯。这个空间对设计手法和工艺做了大胆的尝试和组合,会呼吸的漫反射软性金属墙体、水雾弥漫的悬空植物球、运动式办公系统家具、空间沉浸场景引导式灯光系统、智能声音控制系统、透明正反投影与软性触摸屏幕、自动雾化私密玻璃门......anySCALE与华润置地、专业展呈团队、专业智能团队、专业灯光控制团队、专业施工团队、专业软装团队、专业的材质供应商协调配合,让这个充满试验性概念、材质与工艺的空间成为现实。