In 2024, Amazing Brick House opened a new chapter by launching its flagship space in aranya, where “life can be more beautiful.” Located directly opposite the UCCA Dune Art Museum, the site occupies a central position in the community, with convenient transport, a strong cultural atmosphere, and proximity to the sea—making it naturally accessible and attractive.
The spatial design employs minimalist and pure architectural language to convey the brand’s core values. The façade blends seamlessly with its surroundings, featuring a signature brick-shaped entrance canopy. In the display windows, a model of the Aranya Chapel in bricks draws the attention of passersby, sparking curiosity and engagement. Interior finishes are inspired by the beach, using sand-toned textured paint and a marine blue color palette to evoke warmth and openness.
2024年，品牌选择在“人生可以更美”的 aranya 落地新空间，重构自然与人文共融的理想场域。新址位于 UCCA 沙丘美术馆正对面，地处园区核心位置，交通便利、文化氛围浓厚，天然具备高度的可达性与吸引力。
空间设计上，以极简、纯粹的语言呈现品牌理念。外立面色调融合周边环境，入口以积木造型门头凸显品牌识别，橱窗展示“阿那亚礼堂”积木模型，吸引观者驻足探索。内部材质以沙滩为灵感，采用类沙色艺术漆与“洋海蓝”主色调，结合镜面装置营造空间层次。展陈逻辑简洁有序，多元手法凸显产品魅力，天花局部使用软膜灯光系统，精准聚焦展品高光时刻。儿童拼搭区以“泡泡”为灵感，营造趣味盎然的互动场景，不仅为儿童提供自由创作的空间，也唤起成人对童年的温柔回忆。
