anySCALE’s design for the Grace Chen Beijing Branch Store was featured by Interior Design China (ID China) on their March edition, 2013. Lead by Karin Hepp and Qin Guangpeng, the design keeps the consistency of the brand’s elegant and high-end style through the perfect integration of concept design and brand cognition. ID China is the Chinese version of US magazine Interior Design, founded in 1932 and widely considered one of the world's top interior design magazines.