China Renaissance is a leading independent investment bank serving the financing needs of China’s most promising “new economy” entrepreneurs creating innovative business models powered by the Internet and information technology. Differing from the conventional image of an investment company featuring rigidity, anySCALE boldly adopts cement and logs as the base of the brand-new office space which is interspersed with concise dark grey frameworks and smooth champagne golden lines.
Besides the use of these design elements, stone materials and shiny metals have been stylishly molded into shapes including bright pistols, swift sharks and sharp blades. The new Beijing head office of China Renaissance is characterised by novelty, keenness and thickness, fully displaying a formidable yet irresistible charm.
华兴资本作为中国领先的独立投资银行，致力于为中国顶尖“新经济”企业家提供财务金融等咨询服务，尤其是那些在互联网及信息技术领域的创新企业。 传统的投资公司形象大多严谨保守，但anySCALE为华兴资本设计的全新办公空间则颠覆了这个传统，大胆采用水泥及原木作为基底，利用深灰金属框及流畅的香槟金线条进行点缀。除此之外，一把亮色手枪、一条犀利的鲨鱼和一把锋利的刀等，这些以石材及亮面金属制成的现代艺术雕塑，彰显了华兴资本独特的企业特质及公司文化。这样的总部办公室，不仅设计新颖独特，风格敏捷沉稳，同时为每位访客全面呈现了品牌的独特魅力。
